CORAZON OFFERS STRATEGIES FOR RUNNING A SUCCESSFUL CV PROGRAM
Industry Presentations Will Map Strategies to Improve CV Service Line Quality & Profitability

March 22, 2005 - Pittsburgh, PA—Corazon Consulting, a national leader in providing specialized consulting services to hospitals for development of cardiovascular (CV) programs, today announced that it will offer healthcare industry professionals two unique opportunities to learn proven techniques for improving cardiovascular service line quality and profitability.

At 12:45pm on Friday, March 4, Corazon Consulting CEO and founder Jackie Johnson , RN, MBA, will present "Where are We Going and How Can We Navigate for Success?"  at the Alliance of Cardiovascular Professionals (ACVP) 2005 Management Conference, March 3-5 in Orlando, Florida. Johnson will address what is on the horizon for CV services and the necessary strategic maneuvers that hospitals need to be aware of to plan effectively amid constant industry changes. More information about the conference is available at the organization's website:  http://www.acp-online.org/.

Also on Friday, March 4, at 10:30am Karen Hartman , president of Corazon Consulting will address, "A View from the Line of Scrimmage: Do Volumes Matter in CV Services?" at the American Academy of Medical Administrators 16th Annual Management Conference for the American College of Cardiovascular Administrators (ACCA) taking place March 3-5, in Orlando, Florida.  Hartman’s topic focuses on the clinical and financial implications of cardiovascular volumes and their importance (or non-importance) to CV program success. Additional information about this conference is available at organization's website:  http://www.aameda.org.

Corazon is a recognized leader in strategic cardiovascular program development, assisting clients through the full spectrum of consulting services from feasibility study and business planning through implementation of services. The Corazon team of Heart Experts has assisted healthcare leaders and physicians in tertiary centers and community hospital settings to bring specialized advice and progressive thinking in cardiovascular services to strategic planning, market assessments and financial analyses, clinical operations and new technology, Heart Centers and Heart Hospitals, physician-hospital partnering, best practice benchmarks, and staffing models and staff education for well-developed or newly established cardiovascular programs. Corazon pioneered the application of the Universal Bed in cardiovascular care delivery and brings firsthand experience with service line management as a progressive organizational means for healthcare providers. Corazon is a 2003 Ernst & Young Entrepreneur of the Year Company and one of the 2004 “ Pittsburgh 100” Companies.

###